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If it鈥檚 the last Wednesday in August, it鈥檚 got to be the world鈥檚 messiest festival.

In Bu帽ol, Spain 鈥 40km (25 miles) west of Valencia 鈥 La Tomatina festival is a wild, silly and very, very saucy tomato-throwing spectacle that draws 20,000 produce-pitching revelers each year. If you鈥檝e always dreamed of throwing your, um, tomato in the ring, here鈥檚 all the information you need to squeeze the most out of this chaotic, one-of-a-kind celebration.

Revelers at the annual Tomatina festival
There's no doubt: La Tomatina is the world's biggest (and messiest) tomato fight 漏 Pablo Blazquez Dominguez / Getty Images

What is La Tomatina?

The (ticketed) mayhem takes place in Plaza del Pueblo (Bu帽ol鈥檚 main square) and Calle Cid. At around 9am the palo-jab贸n 鈥 a large greased pole with a ham attached to its end 鈥 is hoisted into the air. A mad scramble ensues as people struggle against each other to pull it down.

At precisely 11am, regardless of whether someone has successfully grabbed the ham (which is rare), a firework provides a signal to parked trucks to start tipping over 100 tons of overripe, squishy tomatoes onto the square. For the next hour, everyone joins in a frenzied, cheerful, anarchic tomato battle 鈥 until a second firework signals the end of play.

Why does this wacky tradition exist?

The festival dates to 1945, according to the , when a kerfuffle during a cultural parade in Bu帽ol led to a market stall of vegetables falling victim to a fired-up crowd. Townsfolk reportedly revived the food fight the following year, bringing their own tomatoes from home. After the festival was banned in the early 1950s, a 鈥渢omato burial鈥 held in protest in 1957 paved the way for La Tomatina to be recognized as an official festival. Since 2013, the festival has been ticketed to limit total attendance to a (somewhat) manageable 20,000.

You haven鈥檛 done really La Tomatina unless you鈥

Are still finding bits of tomato in your hair, up your nose, under your nails and between your butt cheeks for days or even weeks after the festival.

Revelers mock a swim in tomato pulp at the annual La Tomatina tomato-throwing festival, Bu帽ol, Spain
While you won鈥檛 literally be swimming in tomatoes, wearing a swimsuit to La Tomatina is not a bad idea 漏 Biel Alino / AFP via Getty Images

What to pack for La Tomatina

Most important: a change of clothes, including shoes. You can usually leave this on the coach you鈥檒l take to Bu帽ol; if not, bring a backpack-style dry bag. Bu帽ol City Council now provides showers, so you can freshen up to a degree before you get back on your bus.

Pack a chest strap if you鈥檙e planning to film the action with a GoPro, as you鈥檒l need your hands free for hurling tomatoes (or shielding yourself from tomatoes being lobbed at you). And a fully waterproof phone case with a sturdy neck strap for your phone 鈥 if you dare to bring it.

What to wear to La Tomatina

Wear old clothes and closed-in shoes with decent grip, and a pair of swimming goggles to protect your eyes 鈥 that acidic tomato juice can really sting. Ski goggles will also work, but these can be pulled off more easily. Leave your hat behind.

Outer layers commonly get ripped off in the fray, so we recommend that women wear a tight sports bra or a crop-style bikini top and a swimsuit bottom underneath, and that men sport a snug Speedo.

How long does the tomato fight last?

Expect the tomato tossing to last for about an hour. The chaos concludes after the second firework.

Revelers enjoying the tomato pulp atmosphere of La Tomatina
鈥淵ou say tomato, I say...鈥 漏 Pablo Blazquez Dominguez / Getty Images

La Tomatina: the 鈥渄o鈥 list

  • Do...ensure your tomatoes are fully squashed before you throw them. This will help to avoid injuring someone. Be warned, though, that others won鈥檛 always be so kind.

  • Do...remember to look up. Locals join in by pelting festivalgoers with their own tomato supplies from apartments above the square.

  • Do...look out for your mates, and the people around you. La Tomatina gets pretty hectic. If you鈥檙e not big on crowds, mess and discomfort, this isn鈥檛 the festival for you.

  • Do...stop throwing tomatoes when the second firework goes off. That鈥檚 when it鈥檚 all over, folks.

  • Do...verify your travel insurance. The festival ticket price includes insurance; make sure the policy provides adequate coverage for your needs.

La Tomatina: the 鈥渄on鈥檛鈥 list

  • 顿辞苍鈥檛...bother trying to avoid getting pelted with fruit. Just let it happen.

  • 顿辞苍鈥檛...wear any jewelry. Hoop earrings in particular: these can get ripped out, painfully.

  • 顿辞苍鈥檛...bring bottles or hard objects. You won鈥檛 be allowed to bring them into the festival area.

  • 顿辞苍鈥檛...get too close to the tomato trucks. You really don鈥檛 want to get pushed under those tires.

  • 顿辞苍鈥檛...drink too much alcohol the night before (or the morning of). The stench of rotting tomatoes in the midsummer sun is no fun with a hangover. On that note, drink plenty of water before you enter the festival: it gets very hot waiting around for the fun to begin.

  • 顿辞苍鈥檛...get too rough. Pushing, shoving and ripping people鈥檚 clothing on purpose is not OK.

A boy used a bucket to hurl crushed tomatoes during La Tomatina tomato-throwing festival, Bu帽ol, Spain
The tomatoes come from all angles during the hour-long frenzy 鈥 so keep your eyes...peeled 漏 Jose Miguel Fernandez / AFP via Getty Images

How do I get to La Tomatina?

It takes roughly an hour by bus to reach Bu帽ol from Valencia. All festival tickets purchased via the La Tomatina website now include return same-day bus transport from other cities in Spain, such as Barcelona, Madrid, Alicante, 础濒尘别谤铆补, Benidorm, 顿茅苍颈补, Calpe and Cartagena, so you can just come for the (messy) day if you like. Keep in mind that buses from Barcelona depart at 3:30am.

What should I do if I want to return with a great story?

Have a go at climbing that greasy pole.

What is the biggest no-no at La Tomatina?

Bringing anything to the festival that you鈥檙e not comfortable losing.

Where should I stay?

Most festivalgoers who aren鈥檛 just busing in for the day spend opt to stay in Valencia, so book early.

You can also book hostel and hotel accommodations through the La Tomatina website if you鈥檙e keen to mingle with other attendees. A range of other operators, including , also offer festival packages.

If you鈥檙e traveling independently, consider staying in Bu帽ol for the week-long celebration, which involves music, dancing, parades and fireworks. The night before the fight, a paella-cooking competition is held. Book as early as possible to secure accommodation in town.

La Tomatina is surely the messiest festival in the world
La Tomatina is surely the messiest festival in the world 漏 Iakov Filimonov / Shutterstock

Can I bring children to La Tomatina?

There鈥檚 no age restriction at the festival, but we鈥檇 advise against bring young kids as things can get very rowdy (dozens of people get injured every year). It鈥檚 easy to become separated in the fray, so if you do bring children, arrange a meeting point before the festival gets underway, and use a permanent marker to write your phone number on their arm/s.

A safer option for kids is the La Tomatina Infantil () event (ages 4鈥12) held in Plaza del Pueblo the week before the main festival. This year鈥檚 鈥渕ini battle,鈥 which lasts up to 40 minutes, will take place at noon on August 24.

What can I do after the festival?

One of the benefits of staying in Valencia is the easy access to the official after-party held in the city, with tickets available from the La Tomatina website. The birthplace of paella, Valencia is a beautiful coastal city well worth sticking around to explore afterward.

Is La Tomatina a waste of food?

The low-quality tomatoes purchased cheaply for the festival are on the turn or already rotten, so they are unlikely to have had an alternative future in someone鈥檚 salad.

I missed out on this year 鈦犫 how do I start planning for next year?

Tickets are already on sale for 2024 and will sell out 鈥 so . Bookmark the official ticket site to be first in line for 2025 tickets, which go on sale several months before the annual event.

Keep planning your trip to Spain:

See the best of Spain on these 5 road trips
How to see the country with kids
What you need to know before your trip to Spain
13 ways to see Spain on a budget

This article was first published Jul 27, 2022 and updated May 3, 2024.

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